Twitter Acquires AdGrok

Announced June 2011

What happened

An ads bidding platform for contextual keywords, acquired for its team.

Twitter's acquisition history

9th of 70 tracked deals

Disclosed prices

11 of 70 Twitter deals

Twitter's average disclosed price

$135.7M

Twitter's largest disclosed deal

Tracked acquisitions in 2011

117 across all acquirers

Twitter in Advertising

2 acquisitions

When did Twitter acquire AdGrok?

Twitter acquired AdGrok on June 2011. This was Twitter's 9th publicly tracked acquisition out of 70 we have on record.

How much did Twitter pay for AdGrok?

The price Twitter paid for AdGrok was not publicly disclosed. Only 11 of Twitter's 70 tracked acquisitions have a disclosed price.

What does AdGrok do?

An ads bidding platform for contextual keywords, acquired for its team.

What other Advertising companies has Twitter acquired?

Twitter has made 2 acquisitions in Advertising, including AdGrok. See the full list on the Advertising and Twitter acquisition pages.