Acquisition History / Microsoft / Greenfield Online

Microsoft Acquires Greenfield Online

Announced September 28, 2008 — $486M

MicrosoftSearch and e-commerce services2008

What happened

Greenfield Online was a company based in United States operating in search and e-commerce services.

Acquirer
Microsoft
Target
Greenfield Online
Announced
September 28, 2008
Price
$486M
Industry
Search and e-commerce services

By the numbers

Microsoft's acquisition history
141st of 280 tracked deals
Disclosed prices
70 of 280 Microsoft deals
Microsoft's average disclosed price
$2.55B
Microsoft's largest disclosed deal
Activision Blizzard ($75.40B)
Tracked acquisitions in 2008
75 across all acquirers
Microsoft in Search and e-commerce services
1 acquisition

Frequently Asked Questions About This Acquisition

When did Microsoft acquire Greenfield Online?

Microsoft acquired Greenfield Online on September 28, 2008. This was Microsoft's 141st publicly tracked acquisition out of 280 we have on record.

How much did Microsoft pay for Greenfield Online?

Microsoft paid $486M for Greenfield Online.

What does Greenfield Online do?

Greenfield Online was a company based in United States operating in search and e-commerce services.

What other Search and e-commerce services companies has Microsoft acquired?

Greenfield Online is Microsoft's only publicly tracked acquisition in Search and e-commerce services so far.

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