Acquisition History / Google / Simsim

Google Acquires Simsim

Announced July 21, 2021 — $100M

GoogleE-commerce2021

What happened

Simsim was a e-commerce business based in India; acquired by Alphabet/Google and integrated into or used as YouTube.

Acquirer
Google
Target
Simsim
Announced
July 21, 2021
Price
$100M
Industry
E-commerce

By the numbers

Google's acquisition history
245th of 269 tracked deals
Disclosed prices
66 of 269 Google deals
Google's average disclosed price
$1.20B
Google's largest disclosed deal
Wiz ($32B)
Tracked acquisitions in 2021
63 across all acquirers
Google in E-commerce
2 acquisitions

Frequently Asked Questions About This Acquisition

When did Google acquire Simsim?

Google acquired Simsim on July 21, 2021. This was Google's 245th publicly tracked acquisition out of 269 we have on record.

How much did Google pay for Simsim?

Google paid $100M for Simsim.

What does Simsim do?

Simsim was a e-commerce business based in India; acquired by Alphabet/Google and integrated into or used as YouTube.

What other E-commerce companies has Google acquired?

Google has made 2 acquisitions in E-commerce, including Simsim. See the full list on the E-commerce and Google acquisition pages.

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