Acquisition History / ETİ Gıda Sanayi ve Ticaret A.Ş. / TRUBAR Inc.
ETİ Gıda Sanayi ve Ticaret A.Ş. Acquires TRUBAR Inc.
Announced November 24, 2025 — $146.7M
What happened
TRUBAR is a Vancouver-based better-for-you snacking company selling plant-based protein bars with clean ingredients, listed on the TSXV. Turkish privately held consumer goods group ETİ Gıda agreed via an affiliate to acquire all TRUBAR shares under an arrangement agreement for C$1.64 in cash per share, about C$201M in aggregate.
- Acquirer
- ETİ Gıda Sanayi ve Ticaret A.Ş.
- Target
- TRUBAR Inc.
- Announced
- November 24, 2025
- Price
- $146.7M
- Industry
- Plant-based protein snacks
- Buyer type
- Strategic acquirer
- Status
- Announced, not yet closed
By the numbers
Frequently Asked Questions About This Acquisition
When did ETİ Gıda Sanayi ve Ticaret A.Ş. acquire TRUBAR Inc.?
ETİ Gıda Sanayi ve Ticaret A.Ş. acquired TRUBAR Inc. on November 24, 2025. This was ETİ Gıda Sanayi ve Ticaret A.Ş.'s 1st publicly tracked acquisition out of 1 we have on record.
How much did ETİ Gıda Sanayi ve Ticaret A.Ş. pay for TRUBAR Inc.?
ETİ Gıda Sanayi ve Ticaret A.Ş. paid $146.7M for TRUBAR Inc..
What does TRUBAR Inc. do?
TRUBAR is a Vancouver-based better-for-you snacking company selling plant-based protein bars with clean ingredients, listed on the TSXV. Turkish privately held consumer goods group ETİ Gıda agreed via an affiliate to acquire all TRUBAR shares under an arrangement agreement for C$1.64 in cash per share, about C$201M in aggregate.
What other Plant-based protein snacks companies has ETİ Gıda Sanayi ve Ticaret A.Ş. acquired?
TRUBAR Inc. is ETİ Gıda Sanayi ve Ticaret A.Ş.'s only publicly tracked acquisition in Plant-based protein snacks so far.