Acquisition History / Disney / The Baby Einstein Company
Disney Acquires The Baby Einstein Company
Announced November 6, 2001
What happened
The Baby Einstein Company produced educational media products for infants and toddlers.
- Acquirer
- Disney
- Target
- The Baby Einstein Company
- Announced
- November 6, 2001
- Price
- Undisclosed
- Industry
- Children's media
By the numbers
Frequently Asked Questions About This Acquisition
When did Disney acquire The Baby Einstein Company?
Disney acquired The Baby Einstein Company on November 6, 2001. This was Disney's 15th publicly tracked acquisition out of 43 we have on record.
How much did Disney pay for The Baby Einstein Company?
The price Disney paid for The Baby Einstein Company was not publicly disclosed. Only 23 of Disney's 43 tracked acquisitions have a disclosed price.
What does The Baby Einstein Company do?
The Baby Einstein Company produced educational media products for infants and toddlers.
What other Children's media companies has Disney acquired?
The Baby Einstein Company is Disney's only publicly tracked acquisition in Children's media so far.
More Disney acquisitions
NFL Media assets
Undisclosed · 2026
FuboTV (70% controlling stake)
$220M · 2025
Webtoon Entertainment (2% controlling stake)
Undisclosed · 2025
Epic Games (9% equity stake)
$1.50B · 2024
Hulu (Comcast's 33% stake)
$8.61B · 2023