Acquisition History / Disney / Playdom
Disney Acquires Playdom
Announced August 27, 2010 — $563M
What happened
Playdom was a social game developer for platforms such as Facebook.
- Acquirer
- Disney
- Target
- Playdom
- Announced
- August 27, 2010
- Price
- $563M
- Industry
- Social gaming
By the numbers
Frequently Asked Questions About This Acquisition
When did Disney acquire Playdom?
Disney acquired Playdom on August 27, 2010. This was Disney's 28th publicly tracked acquisition out of 43 we have on record.
How much did Disney pay for Playdom?
Disney paid $563M for Playdom.
What does Playdom do?
Playdom was a social game developer for platforms such as Facebook.
What other Social gaming companies has Disney acquired?
Playdom is Disney's only publicly tracked acquisition in Social gaming so far.
More Disney acquisitions
NFL Media assets
Undisclosed · 2026
FuboTV (70% controlling stake)
$220M · 2025
Webtoon Entertainment (2% controlling stake)
Undisclosed · 2025
Epic Games (9% equity stake)
$1.50B · 2024
Hulu (Comcast's 33% stake)
$8.61B · 2023
More Social gaming acquisitions
Google acquires SocialDeck
Undisclosed · 2010
Google acquires Slide.com
$228M · 2010